Google Analytics Metric : A metric is a measurement!

For instance, google analytics metrics are “number of visits”, “pages viewed per visit”, and “average visit duration on site”, “bounce rate” etc. Metrics appear in scorecards and as columns in tables.

We can see metrics as a graph.

Here, we’ve graphed number of visits on August.

Also you can compare two metric graphs on the same graph. So we can see the relationship between two graphs. Simply compare metric menu and select drop down.

Groups of metrics are organized into tabs.

The Site Usage tab shows metrics such as the number of pages viewed per visit, the average time on site, and the bounce rate.